Sihl Direct UK has begun trading from its sales, administration and warehousing facility in Altrincham.  The newly formed business enjoys the backing and support of the entire Diatec Group and will offer coated inkjet media for both small and wide format.

Sihl is already well-known in the inkjet printing market as a leading provider of coated media through OEM, distribution and reseller channels. The company has established a reputation for quality, consistency and reliability.  Sihl Direct UK has been established to service the UK large format printing market directly from its UK base, with Sihl manufactured and branded media, in a timely and cost effective manner, through both selected partners and directly to the end user.

Ian Turnbull is Operations Director of Sihl Direct UK and he explains, “The Diatec Group has identified the long term strategic need to strengthen the position of its product and corporate brands to a broader audience. As a group, we have a massive manufacturing operation and we are ideally suited to developing a broad range of popular, high quality coated media products and delivering cost-effectively solutions to the market. Even though we are setting up this business from scratch, we have the confidence and backing of a known and trusted name, coupled with the full support of a multi-million pound international corporation.”

Products now available from Sihl Direct include a broad range of specialist materials for most wide format inkjet printers and ink technologies, such as canvas, vinyls and films as well as a comprehensive stable of photobase papers ideal for high quality photographic and fine art reproductions.

Turnbull concludes, “We have the manufacturing capability to deliver very high quality materials and substrates with high service and support levels at cost-effective prices. We are actively encouraging both resellers and end users looking for the best quality at great value to get in touch with us to discuss their requirements and discover what we can offer."