Digital signage industry organisation The Screen will hold its next Breakfast Briefing in London on January 26th to mark the second annual awards scheme of LoveContent, which showcases remarkable digital out-of-home campaign content.

Hosted by LoveContent sponsors Kinetic and Spafax, the event at Spafax's Marylebone offices on January 26th will include an introduction to the 2012 awards, a bus tour of London's digital advertising sites, and breakfast of coffee and pastries for attendees.

Attendees of The Screen's LoveContent Awards Breakfast Briefing will see JCDecaux's digital signage in Euston station during a digital bus tour of London

Running commentary throughout the DOOH bus tour will be provided by Derek Manns, head of collaboration at Clear Channel, and LoveContent 2011 Award winner Neil Morris. The tour will highlight 'a few of the exciting new digital formats and campaigns likely to feature strongly in this year's awards', says The Screen.

Morris, who is also the founder and managing director of Grand Visual, which focuses on creative technology and production, will hand off the tour to JCDecaux's UK head of digital sales, Stacey Knight.

Previous winners of LoveContent Awards include Nike, Castrol and JCDecaux.