Rather than exhibit at FESPA, Durst has announced it will hold an exclusive event in Barcelona on the 23rd February, 2012, focusing on the future of large format digital printing in light of economic, social and technological trends.

The event will include a presentation by Dr. Markus Lorenz, the principal of the Munich branch of The Boston Consulting Group (BCG), titled "The future of digital printing in the light of economic, social and technologic trends and critical success factors for the period up to 2015.”

BCG is a global management consulting firm and the world‘s leading advisor on business strategy.  After the presentation, there will be plenty of opportunities to ask questions and get answers from the expert.  The speech will be followed by a gala dinner hosted by Durst

The event will be strictly limited in number to specially invited guests, which will include Durst customers and other interested parties, as well as a representative sample from the trade press.  In addition, there will be some extra spaces available to people within the industry who will be given the opportunity to attend by applying through the Durst website.