Creators of digital out-of-home content are being invited to enter the 2012 LoveContent Awards. The scheme complements LoveContent's online gallery of campaigns, which recognises innovative work in the DOOH arena and currently hosts more than 160 examples of last year's award entries including winning work for Nike, Lynx and JCDecaux.
Projects that went live between May 2011 and April 2012 are eligible for the nine categories, which are Best Digital Out-Of-Home Campaign, Digital Out-of-Home Innovation Award, Best Use of a Digital Medium, Mobile Interactivity Award, Social Media Integration Award, Non-Advertising Content Award, Digital Format Award, Best New Digital Site Award, and Industry Award.
A judging panel made up of representatives from organisations including Clear Channel, Ogilvy, ISE 2012 and Kinetic will decide on the winners, who will be revealed at an event in London, UK on May 16th.
Entries can be submitted via email to LoveContent's partner association The Screen.