The BAPC has announced that its 2012 conference - themed Focus on Success - will take place on Friday 21st and Saturday 22nd September at The Holiday Inn Hotel in Elstree, Hertfordshire.  A full programme is currently in preparation and speakers already booked to appear include Sean Brickell - who is returning following great success in 2011 - Barney Cox of Infotrends, Chas Moloney, Director of Marketing at Ricoh UK, Nick Devine, The Print coach and Kevin O’Donnell, Marketing Manager at Xerox.  Also speaking will be Nigel Toplis, Managing Director of the Kall Kwik network and - travelling in from Belgium - Social Media specialist Stan Lemmens of duomedia.

The day will include a round table discussion from a specialist panel comprising a number of printers working at the 'coal face' and will tackle such diverse issues as the increasing market for wide format printing, the vagaries of contract work and the utilisation of cross-media campaigns.  A key point of the discussions will be the uptake and possible influences of social media tools within the industry.

The programme is designed to appeal to everyone involved in the printing industry - not just BAPC members.

Sidney Bobb, BAPC Chairman,  comments, “The BAPC has an enviable reputation for organising stunning and rewarding conferences which inform, educate, motivate and entertain. This year will certainly be no exception and I urge everyone to ensure that the date is firmly set in their diaries.  Please feel free to send me any ideas you may have or any specific issues you would like us to address during our panel sessions.   There will, as usual, be an array of industry specialists, business gurus and entertainers on hand to ensure that the 2012 BAPC Conference will be a truly memorable occasion”.