Over 90 percent of the available floor space for Viscom Frankfurt has been booked ahead of the event, taking place from October 25th to 27th, with around 300 exhibitors expected to demonstrate equipment and materials for the graphic display industry.

"At present demand is particularly high for the new Display PoS Expo and the Digital Signage World," says Viscom Frankfurt event director Petra Lassahn, highlighting two of the show's significant areas. Other sections include the World of Inspiration and displays of the nominated entries for the Digital Signage Best Practice Award and the designmaker contest.