Ipex organiser Informa Exhibitions says that the Printers' Profit Zone, headed up by The Print Coach Nick Devine, will return for the 2014 show. The 'informative sessions' on trends, threats and opportunities in the print industry will run throughout the duration of the exhibition.
"In this fast-changing environment, it is more important than ever for print service providers to ensure they stay on top of the latest industry trends and the opportunities it represents," comments Nick Craig Waller, Ipex 2014 marketing director. "The Printers' Profit Zone is the ideal platform to receive free hands-on training and to get robust and tangible business advice and insights from key industry figures."
The five daily sessions will include 'Master Classes' in the issues facing PSPs and how to take advantage of them, 'Mr X Files' featuring real profit-boosting case studies, 'The Big Print Debates' panel discussions, and 'Trendspotting in Print' with The Print Tribe's Neil Falconer. Digital, offset, wide-format, packaging and multi-channel marketing will all be covered, adds Informa.