Italian media manufacturer Guandong has revealed the product line-up that it will bring to FESPA 2013 in London from June 25th to 29th. The 'absolute stars' of its range will be on show, including window graphic films and a number of banner substrates.

One Way Vision Night and Day, a window film visible in daylight and at night thanks to its backlit effect, and the 3.2m wide PolyFlat, which Guandong says is the largest full-plastic multilayer film in the world, will be in the spotlight on the company's stand, alongside Double Way Vision transparent film.

Latex-printable banner media FusionFlex, high-coated woven PolyRafia and Cross-Wind will also be on show, with the last being particularly suited to outdoor applications. Guandong will also present two large wall installations using its Magnetic sheeting product, representing 'the Magnetic world' and 'the Ferrite world'.

"We believe in a one-to-one approach, that is the reason why it is so important for us to take part in international exhibitions such as FESPA," says Fabio Elmi, Guandong sales and marketing director. "Indeed, they are opportunities to further strengthen the relationships with our partners and to be in the forefont with them."