A 360-degree wrap has given London's tube travellers a Great Gatsby experience, courtesy of a Fujifilm Acuity Advance HS UV-curable printer. The idea was created when outdoor media owner Applied Media joined forces with specialist print service provider QPS to deliver eye-catching graphics promoting the film's launch in the UK.

Fujifilm's Acuity Advance HS was used by QPS to produce 46sq m of specialist material for high quality and hard-wearing floor and ceiling graphics to transform London's Oxford Circus Underground Station, using lush imagery from the film as part of its promotional campaign.