ISA International Sign Expo will be in Orlando, April 23-26, 2014. There are many good reasons to attend, because if your competitors are at ISA they will learn what is new and what is happening.
For example, how many printer brands now offer SUV ink? (much more than Mimaki)?
How does SUV ink compare with latex ink? Which are benefits of each? What are the weak points of each?
Most importantly, how does SUV ink compare with traditional UV-cured ink (mercury arc cured and/or LED cured)?
FLAAR will be sending at least 4 people here, possibly 5. We would not risk the airfare and hotel costs, and the time away from the office, if we did not feel ISA was well worthwhile.
Why so many from FLAAR at ISA?
Because just to study media and substrates it takes two days. And inks: how do you figure out who really manufacturers the ink?
Printers: what about MEMS printhead technology and Memjet-based printers? What are the deficiencies? What are the benefits?
There is a lot to see at ISA every year, and Orlando is an easy place to fly to. So we hope to see you at ISA.