Adder's standalone floor displays have been used in several retail spaces throughout Europe

Veritiv subsidiary Xpedx has signed an agreement with Adder America that gives it exclusive distribution rights to Adder's retail displays and print media in the USA.

Xpedx will focus on Adder's InStore display system, which the company patented in 2003 for use in large retail outlets.

"AdderMedia products are an excellent addition to our wide-format portfolio," said Chris Olson, director of Category Management, Veritiv. "This agreement reflects Veritiv's commitment to providing our customers with the most comprehensive offering of wide format media.

"Adder's retail displays are effective campaign tools of high quality; combined with AdderMedia, a unique printable synthetic paper, the graphics can be changed easily and handle tough retail environments and crowded public areas."