Brother International, a maker of a variety of machines for consumer and commercial use, including laser and inkjet printers, announces the launch of the “Brother DTG Print Club,” an online customer appreciation program.

The company says the website, at http://www.brotherdtgprintclub.com/, provides rewards based on the customer printing a specific number of prints on a Brother direct-to-garment printer. Similar to a frequent flyer club, customers can earn different levels of Visa e-Rewards that range from $25 to $250, based on the number of prints shown on a single printer.

The Brother DTG Club website allows the owner of the equipment to complete a short form and upload a picture of the print counter for the owner to claim the e-Rewards, which is actually an electronic credit card that can be used online (terms and conditions apply).