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Xerox: Inkjet Is a Reality for All Print Providers “Right Now”
Feb 16 2017 10:30:59 , 1211

NORWALK, Conn. – Early adopters of Xerox’s inkjet technology say they are seeing measurable business results such as increased page volumes, savings from printing on standard offset coated stocks, and faster turnaround on high-volume transactional print jobs. The Xerox entry inkjet portfolio featured at Hunkeler Innovationdays (HID) in Lucerne, Switzerland from Feb. 20-23, 2017 includes: 


Xerox Brenva HD Production Inkjet Press – cut sheet inkjet.

- Xerox Trivor 2400 Inkjet Press – continuous feed inkjet with Xerox High Fusion Ink.

- Xerox Rialto 900 Inkjet Press – narrow web roll-to-cut sheet inkjet.


Xerox’s lower cost systems make inkjet more accessible and open new business opportunities for print providers. Throughout HID, Xerox will showcase how its inkjet solutions enable customers to move into today’s biggest growth areas including catalogs, books, transactional and direct mail. 


“The inkjet opportunity is no longer on the horizon – it’s here right now,” said Andrew Copley, president, Graphic Communications Solutions, Xerox. “With our next generation production inkjet presses, customers get the right technology at less cost and space of traditional inkjet presses.” 


Ramping up direct mail and transactional with Brenva HD

UK-based print, mail and digital communications provider McLays bought the Brenva HD to expand their direct mail and transactional applications. In the first month of production, page volume increased 15 percent, hitting up to 150,000 pages per day on peak days. 


“We produced more than 1.5 million pages in January with Brenva HD and are confident that we can double that figure in the coming months as the machine moves into 24-hour print production,” said Gary Wheeler, direct manufacturing manager, McLays. “The press performs extremely well with low coverage, light tints and sharp black text, which are critical in our transactional business.” 


Inkjet printing on standard offset coated stocks with High Fusion Ink and Trivor 2400

Belgium-based print provider, VPrint, wanted to add more personalization and quality to its large-volume direct mail business without the cost of using specialty stock made for inkjet printing. The company has been testing the Trivor 2400 paired with High Fusion Ink.


“We wanted to print on standard offset coated stock, with offset quality and volume but with all the benefits of production inkjet,” said Thierry Ngoma, plant manager, VPrint. “So far High Fusion Ink and the Trivor 2400 are meeting our expectations – delivering brilliant color, high speed and the savings from using standard offset coated stocks without the need for any pre or post treatment.”


Finishing options boost productivity on Rialto 900

During HID, Xerox will showcase the Rialto 900 with two new inline finishing options: a dynamic perforator and second dual high capacity stacker. The dynamic perforator enables the creation of horizontal, vertical or t-section tear offs – such as coupons, reply cards and payment stubs – opening up new opportunities in the transactional and direct mail markets. Additionally, a second dual high capacity stacker enables a continuous operation feature so print providers can keep presses running while unloading the other stacker.


These options build on the breakthrough in inkjet innovation of the Rialto 900 introduced at HID two years ago. Today, many print providers use the press to deliver everything from mono book pages to high-quality direct mail applications.  


UK-based commercial printer Datagraphic has two Rialto 900 presses that produce minute-critical, data-driven transactional print for enterprises across the public and private sectors. “We deliver daily communications, which often need to be printed and processed within hours and the Rialto 900 enables us to produce high-volume, same-day dispatches of business quality documents within a narrow timeframe,” said Robert Hoon, managing director, Datagraphic. 


In addition to Brenva HD, Trivor 2400 with High Fusion Ink and Rialto 900, Xerox FreeFlow Core, Xerox FreeFlow Digital Publisher, XMPie PersonalEffect suite, XMPie Circle and XMPie Campaigns-on-Demand will also be on display at the show. The stand will also feature various application areas and business development resources.